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Entrepreneurship

A Bit About Entrepreneurship Research

Welcome Bennies and Johnnies! Whether you're in the E-Scholars program, minoring in Entrepreneurship, or taking an Entrepreneurship course, this guide is for you. Amongst these pages, you will find all you need to know about entrepreneurship or starting your OWN business.

This includes the following:

And, if you're looking for additional tips or resources across the field of business - such as Nonprofit Management or Supply Chain Management - take a look at the Global Business Leadership Research Guide.

REMEMBER: reach out to Business Librarian, Kelly, if you get stuck! You can always schedule a Research Appointment in The Hive.

Books Every Entrepreneur Should Read

Atomic Habits: Tiny Changes, Remarkable Results: An Easy & Proven Way to Build Good Habits & Break Bad Ones

James Clear, an expert on habit formation, reveals practical strategies that will teach you how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results. He draws on proven ideas from biology, psychology, and neuroscience to create an easy-to-understand guide for making good habits inevitable and bad habits impossible.

Becoming Trader Joe: How I Did Business My Way and Still Beat the Big Guys

Becoming Trader Joe: How I Did Business My Way and Still Beat the Big Guys

Build an iconic shopping experience that your customers love - and a work environment that your employees love being a part of - using this blueprint from Trader Joe's visionary founder, Joe Coulombe. Coulombe founded what would become Trader Joe's in the late 1960s and helped shape it into the quirky food chain it is today.

BE 2.0 (Beyond Entrepreneurship 2.0): Turning Your Business into an Enduring Great Company

BE 2.0 (Beyond Entrepreneurship 2.0): Turning Your Business into an Enduring Great Company

"What's the roadmap to create a company that not only survives its infancy but thrives, changing the world for decades to come?" Jim Collins and Bill Lazier, answered this question in their bestselling book, Beyond Entrepreneurship. BE 2.0 is a new and improved version of the book that Jim Collins and Bill Lazier wrote years ago.

Fail Until You Don't: Fight Grind Repeat

Fail Until You Don't: Fight Grind Repeat

As radio personality Bobby Bones reveals in his second book, Fail Until You Don't, a lot of what made him able to achieve his goals were mistakes, awkward moments, and embarrassing situations - lemons that he turned into lemonade through hard work and humility. Here he provides ideas and motivations for finding success even when seemingly surrounded by impossible odds or tough failures. He also includes anecdotes from some of his famous friends who open up about their own missteps.

The Founders: The Story of Paypal and the Entrepreneurs Who Shaped Silicon Valley

The Founders: The Story of Paypal and the Entrepreneurs Who Shaped Silicon Valley

In The Founders, award-winning author and biographer Jimmy Soni explores PayPal's turbulent early days. With hundreds of interviews and unprecedented access to thousands of pages of internal material, he shows how the seeds of so much of what shapes our world today - fast-scaling digital start-ups, cashless currency concepts, mobile money transfer - were planted two decades ago. He also reveals the stories of countless individuals who were left out of the front-page features and banner headlines but who were central to PayPal's success.

The Future of the Responsible Company

The Future of the Responsible Company

Simple but powerful advice on how and why to rethink your business structure in a time when traditional capitalism is no longer working for people or the planet. Vincent Stanley, Patagonia's director of philosophy, along with Yvon Chouinard, founder and former owner of Patagonia, draw on 50 years of experience at Patagonia to challenge all business owners and leaders to rethink their businesses in a time of cultural and climate chaos.

Good to Great: Why Some Companies Make the Leap... And Others Don't

How can good companies, mediocre companies, even bad companies achieve enduring greatness? For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years.

The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers

The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers

In this book, Ben Horowitz, cofounder of Andreessen Horowitz, draws on his own story of founding, running, selling, buying, managing, and investing in technology companies to offer essential advice and practical wisdom for navigating the toughest problems business schools don't cover.

How I Built This: The Unexpected Paths to Success from the World’s Most Inspiring Entrepreneurs

Based on the highly acclaimed NPR podcast, How I Built This with Guy Raz, this book offers priceless insights and inspiration from the world's top entrepreneurs on how to start, launch, and build a successful venture.

The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.

Outliers: The Story of Success

Outliers: The Story of Success

In this provocative and inspiring book, Malcolm Gladwell examines everyone from business giants to scientific geniuses, sports stars to musicians, and reveals what they have in common. He looks behind the spectacular results, the myths, and the legends to show what really explains exceptionally successful people.

Originals: How Non-Conformists Move the World

Originals: How Non-Conformists Move the World

The New York Times bestselling author examines how people can champion new ideas - and how leaders can encourage originality in their organizations. In Originals he again addresses the challenge of improving the world, but now from the perspective of becoming original: choosing to champion novel ideas and values that go against the grain, battle conformity, and buck outdated traditions.

Shoe Dog

Shoe Dog

In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands.

Steve Jobs

Steve Jobs

Based on more than forty interviews with Jobs conducted over two years - as well as interviews with more than a hundred family members, friends, adversaries, competitors, and colleagues - Walter Isaacson has written a riveting story of the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing.

Zero to One: Notes on Startups, or How to Build the Future

Zero to One: Notes on Startups, or How to Build the Future

Zero to One shows how to quit the zero-sum tournament by finding an untapped market, creating a new product, and quickly scaling up a monopoly business that captures lasting value. Planning an escape from competition is essential for every business and every individual, not just for technology startups. The greatest secret of the modern era is that there are still unique frontiers to explore and new problems to solve.

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Podcasts to Listen To